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Comparison

How we compare

Four honest comparisons. Each one opens with what the other platform does well, because a comparison that does not is an advertisement.

The four, and what each one genuinely does better than us

  • vs ConnectWise — the deepest PSA in the market, and four products sharing a login
  • vs Kaseya & Datto — strong backup, and the commercial friction MSPs cite most
  • vs NinjaOne — the best interface, and where the depth runs out
  • vs Atera — a genuinely different pricing model that may suit you better
COMPOSED OF ConnectWise ManageAutomateControlSell LabTech, 2010ScreenConnect, 2015Quosal, 2011 Kaseya VSADattoIT GlueUnitrendsRocketCyber 2022201820182021 NinjaOne RMM, built — endpoint and backup added since Atera one product, built Dream-Genie one data model, twelve capabilities Atera and NinjaOne built theirs, and that matters. The difference is scope: one product that does four things, against one that does twelve.

Everyone says AI now. Look at where it is bolted on.

Every product in this market has added AI in the last two years, and almost all of it was added to something that was designed years before anybody thought about it. It sits beside the product rather than inside it — a chat box over a knowledge base, an assistant reading tickets through an interface, a workflow tool talking to four systems through connectors.

And you are billed for how much it thinks. It runs on somebody else's hosted model, charged by the word, and passed on to you as a licence uplift or a usage line at the end of the month. The more work it does for you, the more it costs — which is a strange thing to want from automation, and it is why the flat prices in this market never include it.

Two questions separate the claims from each other, and neither of them is about the model.

Can it see everything, or is it looking through a connector? An assistant that reaches your monitoring through one integration and your tickets through another is guessing across a join. Ours reads one data model because there is only one.

And whose machine is it on? Theirs runs in their cloud, on their bill, seeing your clients' estate. Ours runs on a card in your rack, on your electricity, and nothing leaves.

That is the whole difference. Not whether there is an AI — everybody has one now. Whether it is part of the product, and whether it costs you more every time it helps.

And it decides how hard their AI is allowed to think. A vendor paying by the word builds an assistant that summarises and stops, because anything speculative is a bill at the end of the month. Ours runs on your card, so there is nothing to ration — and a finding from three months ago has been looked at again since, against everything learned in between.

They cannot match that at any price, because their own pricing forbids it. Which is a strange sentence to write about a competitor, and it is the most checkable one on this page: run both for thirty days and watch which one gets quieter.

How we write these

Every comparison opens with what the other platform does well, and closes with where they beat us. Not as a courtesy — because a comparison page that only lists the other side's weaknesses tells you nothing except that we wrote it.

What we do not have A partner ecosystem thousands of MSPs, integrations built by other people Two decades of history they will be there in five years and we have not proved we will A support organisation you reach one person, not a rota Reference customers nobody has run this in production yet These are real and you should weigh them. What we would say against them is that you can test every claim on this page in thirty days without asking us for anything.

Where a claim is about a competitor, it comes from their own documentation, their own public idea boards, or their own users. We do not characterise a product we have not read about carefully.

The short version

If you are happy with what you run, keep it. Switching costs are real and we are not going to pretend otherwise.

STAGE 1STAGE 2STAGE 4 STAGE 3 — THE REAL WORK Run it beside what you have read-only, 30 days Move one client a day, and you keep the old system running Move the rest weeks, not hours Turn the old one off when you choose to Nobody switches an MSP platform in a weekend and we are not going to suggest it. The first two stages cost you almost nothing, and they are enough to know.

If you are looking because something specific is wrong — the billing does not reconcile, the backups are green and untested, the AI is a metered add-on, or your clients' data sits somewhere you cannot audit — those are the four things we built around.

Run it beside what you have

Thirty days, read-only. Nothing changes.

Run it beside what you have

Thirty days read-only. It changes nothing, and no client is contacted.

The comparison nobody makes at agent level

Every page above compares platforms. The agent is the piece you install on every machine you are responsible for — it is the most-deployed software an MSP owns and the one they check most.

The difference there is not a feature list. It is what the agent reports when it cannot determine something. A host that does not answer is unreachable, not zero latency. A disk that will not report SMART is unavailable, not ok. A throughput that could not be measured is no measurement, not zero.

A zero and a did-not-measure look identical on a dashboard, and only one of them is true. What the agent does, and what it refuses to do.

Try it on your own estate

Thirty days, read-only, on your own hardware. No card, no call, and nothing to uninstall if you walk away.